In the wake of Google's announcement of its new Wikipedia-like service, which will allow users to create an online compendium of Knols—units of knowledge, Useless-Knowledge President and CEO Mr. James moved swifter than a duck on a junebug and issued a challenge to the search engine giant, by announcing a new service of his own:  U-Knols.

“Google has been dissing us for years,” James said, in a video press conference from his single bedroom Michigan apartment.  “It’s time U-K dissed back.”

James then motioned to his lovely assistant Bonijean Isaacs, decked out in biker leathers and a tube top, who flicked on a laptop projector which displayed the Useless-Knowledge columnist page on a kitchen refrigerator door behind them. 

“For every unit of knowledge they post, our authors can post ten units of useless knowledge.  Hey, we already have more U-Knols in our archives than we know what to do with.”

When informed that Google plans to encourage users to write authoritative entries on subjects they know about, and will also highlight the authors themselves, a feature that could draw some Wikipedia contributors who have grown tired of toiling behind the scenes, James laughed.

“Authoritative?  Have you seen Mike Haran's historical stuff?  Ed Abraham's economical forecasts?  Tom Keyes' press brake instructions?  Joe Settanni's CRM crisis?  Steve Dayton's golf tips?  James then gestured rudely with his thumb toward the refrigerator display.  “I got your authority right here.”

Google’s Larry Page and Sergey Brin could not be reached for comment.

From Wire Reports

Note: this article is satire.

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About the author:  Peter Pike resides in Colorado which is far, far away from Cleveland.

Email: peter@peterpike.com

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